ConvertKit terms

Creator Categories

Niches or industries that you identify with.

What are creator categories in ConvertKit?

Creator categories in ConvertKit are a way to classify and organize creators based on their specific niches or areas of expertise. These categories help in streamlining the process of finding the right resources, tools, and strategies for each creator's unique needs. They can include categories such as bloggers, authors, musicians, photographers, and many more. Each category is tailored with specific features and tools that best suit the needs of creators in that category.

For instance, a musician might need tools for selling music directly to fans, while a blogger might need advanced email marketing tools. By categorizing creators, ConvertKit can provide more personalized and effective services. It also helps creators connect with others in their category, fostering a community of like-minded individuals who can share tips, advice, and experiences.

How do I use Creator Categories in ConvertKit?

Creator Categories in ConvertKit are used to organize your subscribers based on their interests, location, or any other criteria that you find relevant. To use Creator Categories, you first need to log into your ConvertKit account. Once you're logged in, navigate to the 'Subscribers' tab and then click on 'Create a Category'. You can then name your category and add a description if you wish.

After creating a category, you can start adding subscribers to it. You can do this by selecting the subscribers you want to add and then clicking on 'Add to Category'. You can also automate this process by creating a rule that automatically adds subscribers to a category based on certain criteria. For example, you can create a rule that adds all subscribers who sign up through a specific form to a certain category. This way, you can easily segment your audience and send targeted emails to each group.

What are the benefits of using Creator Categories in ConvertKit?

Using Creator Categories in ConvertKit offers several benefits. Firstly, it allows for better organization and segmentation of your subscribers. You can categorize your subscribers based on their interests, behaviors, or any other criteria that you find relevant. This makes it easier to send targeted emails, which can lead to higher engagement rates.

Secondly, Creator Categories can help you understand your audience better. By categorizing your subscribers, you can gain insights into what types of content or products they are most interested in. This can guide your content creation and marketing strategies. Lastly, using Creator Categories can save you time. Instead of manually sorting through your subscriber list, you can quickly and easily group subscribers into different categories.

Can I customize Creator Categories in ConvertKit?

Yes, you can customize Creator Categories in ConvertKit. ConvertKit allows you to create and manage categories for your subscribers. This feature is particularly useful for segmenting your audience based on their interests, behaviors, or other criteria. You can then send targeted emails to specific categories, improving the relevance and effectiveness of your communication.

To customize your Creator Categories, you need to navigate to the 'Subscribers' section in your ConvertKit dashboard. From there, you can create new categories, rename existing ones, or delete categories that you no longer need. You can also assign subscribers to categories manually or set up automation rules to categorize new subscribers based on their actions.

If you also work with videos...

You should try Tella.tv - your all-in-one screen recorder, to create launch videos, product demos, social media videos, 1:1s for customers, and more!

Tella isn't just a screen recorder. It combines the simplicity of Loom with the creativity of Canva to create great looking videos with no effort.

With Tella, you can record your screen and/or camera, combine separate clips and quickly remove mistakes, apply beautiful backgrounds, change the camera layout, add zoom effects - almost instantly.

Tella screen recorder

< Back to ConvertKit glossary

Try Tella today!

Screen recording for creators — simple and powerful.

7-day free trial — no credit card required