End Screen
A feature that allows creators to add clickable links to other videos or channels at the end of a video.
What is an end screen in YouTube?
An end screen is a feature on YouTube that appears in the last 5-20 seconds of a video. It is a tool that creators use to promote their channel, other videos, playlists, websites, or even to ask viewers to subscribe. The end screen can contain up to four elements, including video or playlist suggestions, a subscribe button, a channel promotion, or a link to an approved website.
The purpose of an end screen is to keep viewers engaged with the content and channel. It can help increase the watch time of a channel by directing viewers to other videos, and it can also help grow the channel's subscriber base. The end screen is customizable, allowing creators to choose what they want to promote and how they want it to look.
How to add an end screen to a YouTube video?
Adding an end screen to a YouTube video can be done through YouTube's video editor. First, sign in to YouTube Studio and select 'Videos' from the left menu. Click on the video you want to add an end screen to and under 'Video Details', click on the 'End Screen' option.
In the end screen editor, you can choose to add various elements such as other videos, playlists, subscribe button, or external links. You can select a template or create a custom end screen. The elements can be resized and repositioned. Remember, end screens can be added only in the last 20 seconds of the video. Once you're satisfied with your end screen, click 'Save'.
What is the purpose of an end screen on YouTube?
The purpose of an end screen on YouTube is to keep viewers engaged with your content and channel. It is a feature that allows creators to add specific clickable links to other videos, playlists, or channels for the last 5-20 seconds of their videos. This can help to increase the watch time on your channel, as viewers may be encouraged to continue watching your content.
Moreover, end screens can also be used to promote your website, merchandise, crowdfunding, or other social media platforms. They can also be used to encourage viewers to subscribe to your channel. Therefore, end screens serve as a powerful tool for audience retention, channel growth, and viewer direction.
Can you customize the end screen on YouTube?
Yes, you can customize the end screen on YouTube. The end screen is a feature that allows you to add specific elements or actions at the end of your video, such as promoting other videos, playlists, or your website, encouraging viewers to subscribe, or featuring collaborations with other channels. This feature is a great way to keep viewers engaged with your content and channel.
To customize the end screen, you need to go to your YouTube Studio, select the video you want to edit, and click on the "End Screen" option. From there, you can choose from various templates or create a custom layout. You can add up to four elements and adjust their size and position. Remember, your video must be at least 25 seconds long to have an end screen.
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